Introduction

In this tutorial, we’re going to look at how In House campaigns work.  This is just an overview to get you started and we provide more detail in other tutorial videos.

Publishers have the ability to create ad campaigns for their own content, in-app stores, cross promote other games, and anything else.

From the Your Published Content quick button, select Add A New In House Campaign.

These are the same types of campaigns that are offered to advertisers.  The point of an In House campaign is to allow Publishers to advertise for themselves.

Campaign Types

Choose either Dynamic, Static, Interactive, or Product Placement.

Dynamic campaigns are shared ad spaces.

Static campaigns are ad spaces that are owned by one advertiser during the game play session.

Interactive campaigns are similar to Static, but offer both real-world and in-game rewards and prizes.

Product Placement campaigns are products that are placed into your game.

That’s it.  It’s that easy!

 

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